About 66outerwear.com: Your Gateway to 66°North
Welcome to 66outerwear.com, your premier online destination for the renowned Icelandic brand, 66°North. We are more than just a retailer; we are your dedicated partner in braving the elements, connecting you with a legacy of craftsmanship, resilience, and timeless design that has been protecting Icelanders for nearly a century.
Our story is intrinsically linked to the story of 66°North itself. It began in 1926, when Hans Þórarinsson founded the company to provide durable, weatherproof clothing for Icelandic fishermen and workers battling the world’s most unforgiving conditions. The name “66°North” refers to the latitudinal line of the Arctic Circle, which touches Iceland—a constant reminder of the brand’s origin and purpose. Inspired by this heritage, 66outerwear.com was born from a profound respect for this mission and a desire to bring this exceptional gear to a global audience.
A Legacy Forged in Iceland
Iceland is a land of stark contrasts and profound beauty, where weather can shift from serene to severe in moments. It is in this demanding laboratory of nature that 66°North products are tested and perfected. The brand’s foundational principles are woven into every garment:
- Uncompromising Functionality: Every zipper, seam, and fabric is chosen with a single goal: to protect you from wind, rain, and cold. Utilizing advanced technical materials like GORE-TEX, along with their own proprietary fabrics, 66°North ensures that you stay dry and comfortable, whether you’re navigating a city downpour or a mountain trail.
- Timeless Design: 66°North clothing is distinguished by its clean, minimalist aesthetic. It is design that makes sense, free from fleeting trends. The iconic silhouettes, such as the Hofn Jacket or the Askur Parka, are not just seasonal items but lifelong companions that remain stylish year after year.
- Sustainable Responsibility: Rooted in a deep respect for nature, 66°North is committed to sustainability. This includes using recycled and bluesign® approved materials, designing for durability to combat fast fashion, and implementing repair programs to extend the life of every garment—a practice that echoes the Icelandic ethos of “þetta reddast” (it will all work out okay) through practical care and longevity.
Our Commitment to You
At 66outerwear.com, we are curators of this legacy. Our team is passionate and knowledgeable about the products we offer. We don’t just sell jackets; we provide expert guidance to help you find the perfect piece for your lifestyle and climate. We understand that choosing a 66°North garment is an investment—an investment in quality, in performance, and in a piece of Icelandic history.
We ensure that our customers receive genuine products directly aligned with the brand’s high standards, backed by reliable customer service and a seamless shopping experience.
More Than a Garment, A Companion for Life
When you wear 66°North, you are wearing a piece of this resilient spirit. It is gear designed for the modern explorer, however you define exploration. It is for the urban commuter facing a snowy walk to work, the weekend hiker seeking a summit view, the traveler discovering new landscapes, and the parent watching their children play in the park on a crisp autumn day.
Thank you for visiting 66outerwear.com. We are honored to be your trusted source for 66°North and invite you to explore our collection. Discover the gear that doesn’t just change with the weather but empowers you to embrace it.
Welcome to the 66°North family.